WEBINAR: Sustainable ethylene production by applying the novel YieldUp* coating technology

Discover how maximize performance, productivity and run-lengths of ethylene cracker

Are you facing these critical ethylene production challenges?

Ethylene producers worldwide face constant pressure to maximize efficiency and minimize downtime. Rising operational and environmental challenges are placing increasing strain on profitability and competitiveness.
Limited run lengths of steam cracking furnaces force frequent shutdowns, reducing annual capacity. Gas cracking limitations caused by severe coking continue to hinder performance, as traditional coatings can no longer provide adequate protection. Additionally, tightening CO₂ reduction targets, the need for fuel consumption optimization, and greater focus on operating cost control are driving the shift toward more sustainable, energy-efficient production methods.

What if you could overcome all these challenges with a single, proven technology?

Watch our on-demand WEBINAR to discover how YieldUp* micro-thin catalytic coating technology is transforming ethylene production across Europe and beyond.

What you will learn:

  • Understand operational challenges and risks in ethylene furnace operation 
  • Learn how cutting-edge catalytic coating technology reduces tube fouling and extends furnace run lengths
  • Explore a proven strategy to increase ethylene yield while reducing costs
  • Review real-world success stories including Versalis case study with measurable results 
  • Gain insights into economic and environmental benefits
  • Learn about compatibility with existing operations and decoking procedures.

 

What this solution can help you achieve:

  • Extend furnace run lengths 2-3 times between decoking cycles
  • Increase ethylene yield and production capacity
  • Achieve energy savings up to 1,000 MW per event through fewer decoking
  • Reduce operational & maintenance costs significantly

 

Explore webinar agenda:

  • Introduction to furnace coke formation

  • Impact of furnace performance on HVC yield, energy efficiency and CO₂ footprint

  • YieldUp* technology and high-temperature catalytic coating

  • Case studies: demonstrated performance and proven results

  • Market delivery strategy and partnership model

  • Q&A highlights

 

*Trademark of Veolia; may be registered in one or more countries.

Access to the full webinar replay

Would you like to know how our experts can help improve the efficiency of your ethylene production process?